Free tool · No sign up
Ad Image Resizer for Every Platform
Add one picture and get it back in the main sizes Facebook, Instagram, Google, TikTok, LinkedIn, Pinterest and X ask for. Choose what stays in frame, crop or fit it on a blurred or plain background, and download one size or all of them in a ZIP. Free, no sign up, and it all happens in your browser.
1. Add your image
2. Choose how it fits
The background shows on fitted sizes only. You can switch any single size below.
3. Pick sizes
4. Download
Google Display sizes always come out as JPGs under 150 KB, as Google asks.
Feed square
1080 x 1080
Feed portrait
1080 x 1350
Stories and Reels
1080 x 1920
Link ad
1200 x 628
How to use it
- 1
Add your image
Start with the biggest, sharpest version you have. It never leaves your device.
- 2
Pick sizes and fit
Tick the platforms you run on, tap the part of the picture to keep, and choose crop or fit.
- 3
Download
Save any single size, or every size you picked in one ZIP with clear file names.
Why one ad needs so many sizes
Every placement has its own shape. Facebook and Instagram feeds want square or 4:5, Stories and Reels want 9:16, link ads and Google responsive ads want a wide 1.91:1, and Google Display has a dozen fixed banner sizes. Upload one shape everywhere and the platforms crop it for you, often through the middle of the product.
Making each size yourself means you choose what stays in frame, and the ad looks like it was made for the spot it runs in.
Crop or fit: which to use
Fill and crop covers the whole size with your picture and trims the edges. It looks best for photos with room around the subject. Tap the product or face first so every crop keeps it.
Fit whole image shows the entire picture and fills the gaps with a blurred copy of it or a colour you pick. Use it for pictures with text, a logo or a product right at the edge, and for very wide sizes like the 728 x 90 leaderboard, where a crop leaves only a thin slice. You can switch any single size between the two.
Google Display ads and the 150 KB limit
Google Ads only accepts uploaded image ads of 150 KB or less. The resizer saves every Google Display size as a JPG and lowers the quality step by step until the file fits, so you can upload them straight away. Responsive display and Demand Gen images can be larger, so they keep full quality.
Tips for resizing ad images
The resizer does the maths, but the source picture decides how good the results look.
- Start from at least 1200 px on the short side; small pictures look soft when enlarged.
- Keep the product and any text near the middle, so every shape can keep them.
- Check the smallest banners by eye: text that reads well at 1080 px may be tiny at 320 x 50.
- For Stories and Reels, check the 9:16 version in the safe zone checker before it runs.
Ad image sizes by platform
Every size the resizer makes, in pixels. Tick any of them in the tool above.
| Size | Pixels | Where it runs |
|---|---|---|
| Feed square | 1080 x 1080 | Facebook and Instagram feed, carousel cards |
| Feed portrait | 1080 x 1350 | Facebook and Instagram feed, the most space on a phone |
| Stories and Reels | 1080 x 1920 | Instagram and Facebook Stories and Reels |
| Link ad | 1200 x 628 | Facebook link ads, right column, Audience Network |
| Size | Pixels | Where it runs |
|---|---|---|
| Medium rectangle | 300 x 250, under 150 KB | The most common display slot, desktop and mobile |
| Large rectangle | 336 x 280, under 150 KB | Inside articles and at the end of them |
| Leaderboard | 728 x 90, under 150 KB | Top of desktop pages |
| Half page | 300 x 600, under 150 KB | Desktop sidebars |
| Wide skyscraper | 160 x 600, under 150 KB | Desktop sidebars |
| Mobile banner | 320 x 50, under 150 KB | Top or bottom of mobile pages and apps |
| Large mobile banner | 320 x 100, under 150 KB | Mobile pages and apps |
| Billboard | 970 x 250, under 150 KB | Top of desktop pages |
| Square | 250 x 250, under 150 KB | Smaller display slots |
| Size | Pixels | Where it runs |
|---|---|---|
| Landscape | 1200 x 628 | Responsive display and Demand Gen, 1.91:1 |
| Square | 1200 x 1200 | Responsive display and Demand Gen, 1:1 |
| Portrait | 960 x 1200 | Demand Gen, 4:5 |
| Size | Pixels | Where it runs |
|---|---|---|
| Full screen | 1080 x 1920 | TikTok, YouTube Shorts and Snapchat, 9:16 |
| Size | Pixels | Where it runs |
|---|---|---|
| Landscape | 1200 x 627 | LinkedIn single image ads, 1.91:1 |
| Square | 1200 x 1200 | LinkedIn single image ads, 1:1 |
| Vertical | 720 x 900 | LinkedIn single image ads on mobile, 4:5 |
| Size | Pixels | Where it runs |
|---|---|---|
| Standard pin | 1000 x 1500 | Pinterest ads and pins, 2:3 |
| Size | Pixels | Where it runs |
|---|---|---|
| Landscape | 1200 x 628 | X image ads, 1.91:1 |
| Square | 1200 x 1200 | X image ads, 1:1 |
Questions people ask
What size should a Facebook ad image be?
Use 1080 x 1350 px (4:5) or 1080 x 1080 px (1:1) for the feed, 1080 x 1920 px (9:16) for Stories and Reels, and 1200 x 628 px for link ads. The resizer makes all four at once.
What sizes do Google Display ads need?
The most used are 300 x 250, 336 x 280, 728 x 90, 300 x 600, 320 x 50 and 970 x 250, each under 150 KB. Responsive display ads instead ask for a 1200 x 628 landscape and a 1200 x 1200 square image.
Will resizing make my image blurry?
Making a picture smaller keeps it sharp. Making it bigger than the original can soften it, and the resizer marks those sizes so you know. Start from the largest version you have.
Can I resize an image for TikTok ads?
Yes. Tick the TikTok, Shorts and Snapchat group to get a 1080 x 1920 full screen version, then check it in the safe zone checker.
Should I download JPG or PNG?
JPG files are smaller and right for photos, and every ad platform takes them. PNG keeps flat colours and text crisp. Google Display sizes always come out as JPG to stay under 150 KB.
Is my image uploaded?
No. Resizing happens in your browser, and your picture never reaches AdGraam or anyone else.
Is the ad image resizer free?
Yes, with no sign up, no limit on sizes and no watermark.
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- Instagram Ad MockupPreview an Instagram feed, Story or Reels ad and download it as an image.
- Ad Budget CalculatorThe ad budget a sales target needs, from CPC, conversion rate and order value.